A STRATEGIC EXPANSION PLAN FOR GROWING SMES
PROUD MEMBER OF
OUR OFFER
"Strategy deployment executed by experts is an integral part of the strategic process, as it is in the field where the real strategy takes shape. Our approach is always grounded in on-the-ground support. Thus, the EquiVantage team is your partner of choice for sustainable growth."
STEPHANE COUDE
Chief Executive Officer
OUR POPULAR PACKAGES
FINANCING
HORIZON
Assessment of your current positioning and future strategic directions.
- Document Evaluation: Review of the business plan, including competitive analysis, as well as commercialization, marketing, and communication strategies.
- Financial Analysis: Summary review of the financial statements since the company's inception and its financial projections.
- Financing Strategy: Analysis of current and future financing agreements, identification of public and private funding sources.
- Strategic Reflection Workshop: Discussion on shareholder motivations, challenges, and future ambitions.
- Strategic Recommendations: Guidance for the next development steps based on the documentary analysis and the strategic reflection workshop.
PROFESSIONAL BUYER
HORIZON
Market your products and services to professional buyers in B2B or B2G sectors.
- Brand and Communication Audit: Analysis of the consistency and effectiveness of your visual identity, promotional materials, and the relevance of marketing messages, along with recommendations for the next steps in brand development and perception among professional buyers in your market.
- Promotion to B2B or B2G Professional Buyers: Targeted analysis of your company's sales efforts to professional buyers and personalized sales training for engaging with them.
GOVERNMENT MARKET
HORIZON
Market your products and services in government markets.
- Government Market Potential Assessment: Targeted analysis of your SME's potential to access public markets.
- Strategic Recommendations: Guidance for development steps specific to government markets.
- Government Market Training: Personalized training sessions to learn how to navigate and effectively leverage government markets.
- On-the-Ground Support: Sales assistance with government organizations to introduce your products and services.
TERRITORIAL EXPANSION
HORIZON
Market your products and services in new territories."
- Market Analysis and Implementation Strategy: Study of target markets to develop an effective implementation strategy.
- On-the-Ground Support: Testing sales strategies with target customers and during events (trade shows, conferences, etc.).
- Offer and Positioning Adaptation: Refinement of the positioning strategy based on the previous activities.
- Marketing and Communication Strategy: Development of a tailored communication and marketing strategy to maximize your visibility in new markets.
- Identification of Funding Sources: Research and support in securing financing related to the territorial expansion of your products and services.